Following the success of its March event, Hancocks has announced its next in-depot and online Sweetest Day event. 

The event is designed to celebrate independent retailers and encourage them to stock up, with more than 200 deals on display, as well as free samples and prizes up for grabs. 

The next event will take place Thursday 8 May from 8am to 8pm at all 14 depots across the UK. Sponsored by Mondelēz International, the one-day event will showcase lucrative deals on top brands including Cadbury, Coca Cola, Haribo and Swizzels, available both in depot and online.

Hancocks launches Pick n Mix Station

Some of the highlights of the event include:

• Independent and convenience retailers looking to stock up on popular Cadbury lines, including Flake, Crunchie and Twirl bars, can save £7 on 48-piece Cadbury Countlines.
• Retailers can make savings when buying novelty lines from the Kidsmania range, with £1.50 off a range of products.
• Hancocks’ wide range of pick and mix favourites are also available as part of the Sweetest Day deals. Customers can save £1.20 on a range of the Candy Realms Tubs, including Twin Cherries, Fizzy Strawberries, Sour Worms, Mini Dolphins and Mini Fried Eggs. 
• The Kingsway pick and mix double deal will allow customers to buy 10+ bags and save 40p per bag, or buy 20+ bags and save £1 per bag.
• Retailers can also make savings on popular Haribo lines, with £1.80 off best-selling price-marked-packs including Happy Cola, Tangfastics, Jelly Babies, Milkshakes, Jelly Beans and Goldbears. 
• Retailers looking to expand their American confectionery range can save on popular Jolly Rancher products, with £1 off Jolly Rancher Ice Pops. 
• Retailers who spend £150 or more will receive more than £45 (RPP) of free stock. 

Kathryn Hague, head of marketing at Hancocks said: “We’re encouraging customers to take advantage of everything we’re offering. As well as stocking up on products, it’s also a chance to find out about and try launches, pick up tips on merchandising to maximise sales and see the breadth of the offering at Hancocks.”

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