Empire Bespoke Foods has launched details of a new online ordering system.

Having experienced a 262% growth in its online channel over the last four years, the launch comes as part of a major website refresh, designed to simplify ordering and improve overall customer experience.

The new system has a host of features, including an improved payment gateway, live 24/7 stock availability checks across all ranges and enhanced filtering and search facilities. 

Empire Bespoke Foods unveils latest Christmas catalogue

Retailers will also benefit from regular seasonal online offers and promotions, be able to store a ‘favourites’ list and access an interactive global brand map to check the source of their chosen products. Additionally, a bespoke digital advertising campaign will support and help raise awareness of the new system.

Edward Rayment, e-commerce and digital marketing manager at Empire Bespoke Foods said: “Not only does the website allow retailers to explore our mouth-watering brands and worldwide product sourcing, but it also makes ordering and payment much easier.

“We’ve updated the ordering platform and payment gateway, while an improved filtering facility enables customers to explore different themes across multiple brands, and to store favourites for easy reordering.

Read more product news