OPINION: How playing to your strengths could help retailers through the coming ‘inflationary surge’ – Bryan Roberts

Rising inflation will mean higher prices for customers in 2022, but some things matter more than money

Supermarket aisle shopping cart groceries inflation
Bryan Roberts
Leading grocery retail and shopping expert Bryan Roberts

As if grocery retailing was not challenging enough, this year will see some huge issues caused across the industry, thanks to the inflationary surge that is just starting to bubble through.

Wage hikes, oil prices, logistics costs, plastic and cardboard prices, raw-material costs and utility bills are all set for hefty increases in 2022.

This will not just affect independent retailers, but also the major multiples, too, and it will be interesting to see the differing strategies in terms of how much inflation retailers choose to pass on to shoppers.

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