Advertising Standards Authority upholds complaints against Hachette Partworks Advertising

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Advertising Standards Authority upholds complaints against Hachette Partworks Advertising | RN
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Partworks sales may suffer after the Advertising Standards Authority ruled against a Hachette ad that "did not make sufficiently clear the total number of magazines consumers had to purchase and the normal selling price". The publisher's advertising of its Routemaster bus replica partworks listed the first edition cost as £1.99, with text informing customers: “130…

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By Marcello Perricone Avatar
By Marcello Perricone 28 Jun, 2018
 

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