The Guardian to trial new subs strategy

The Guardian to trial new subs strategy | betterRetailing
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The Guardian is to trial new strategies for selling subscriptions with selected retailers, alongside the introduction of new flexible subscription types. The move, complete details of which are yet to be unveiled, will allow the publisher to build on its existing base of 230,000 subscribers. A spokesperson from Guardian News & Media told RN: “Subscriptions are a very important part…

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By Marcello Perricone Avatar
By Marcello Perricone 06 Aug, 2018

Have you seen a boost in own-label products in the past year?

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