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Digital engagement

Social media is a useful tool for connecting with your customers. Being a great local retailer in the 21st Century means understanding how 'local' works online as well as in person

Google Maps

In our digital world Google Maps is the place to discover where stores are and to see their shop fronts on Street View. Here is our simple step by step guide to managing your store's...
Wallet Circle

Store owners have been told to harness the power of social media or risk missing out on sales. Speaking at the Better Wholesaling Summit in Birmingham last week, Pete Doyle, chief executive and founder of...
facebook

Social media and smartphone apps have revolutionised the tools retailers can use to engage with customers. Instead of laboriously posting leaflets through hundreds of letterboxes, it’s possible to reach a wider pool of people with...
JTI Advance app

JTI has launched an app for its trade website that will help retailers ready their business for the changes in tobacco legislation over the next year. The JTI Advance app will allow retailers to easily...
Londis App

A Londis convenience store in Cheltenham has become the first in the country to have its own app that was completely built in-house. The app will eventually be an ordering system, where customers can order...
social

There are three types of wholesalers – those on Twitter, those using Twitter to drive business, and those yet to catch up, says Better Wholesaling editor Tan Parsons. Retailers such as Nisa Village Stores owner...
mike greene twitter

In September Mike Greene started his nationwide tour of the stores he would be taking on under the My Local branding. It quickly became apparent that Mike was going to share his My Local experience through...
hashtag

How being the first to find trends will make you more profitable Why should you be first to find trends? If a supplier is pitching a trend to you it is often too late to achieve...
blean londis twitter

One of the valuable lessons I learnt from operating a Budgen’s store was that marketing has to have a human face. When I ran my store in Whistable, I developed a much higher profile in...
sherston

After George Osborne announced that the National Minimum Wage was going to be replaced with the National Living Wage from next April, I recognised that if we were going to continue to have a...