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Nikki Allen

Nikki Allen
Night In

Couples “night in” is a massive opportunity for retailers

As couples swap a night out for a cosy night in, retailers have a massive opportunity to drive spend, writes Nikki Allen. Why stock premium...

Enjoy healthy cider sales during the colder months

If you’re still thinking of cider as a summer drink, you’re missing a trick. More than half of alcohol drinkers will enjoy a cider...
core grocery

Why you should merchandise your core grocery effectively

Packaged grocery products are often overshadowed by new categories and high-impulse areas, Nikki Allen finds out why you should make sure you’re stocking and merchandising...
back to school

3 ways to increase back-to-school sales

Parents spend an average of £7.90 per week, per child, on items for school lunches. Nikki Allen finds out three ways you can prepare...

Laundry sales can be big money – don’t lose sales because of poor availability

Summer holidays are a prime time for extra mess, so it should be a top priority to get your laundry range in order. Nikki...

The heatwave is a huge opportunity for picnic sales

Warmer weathers means shoppers are more likely to swap dining in for eating outdoors. Nikki Allen finds out how you can use this to...
confectionery display

Confectionery and floral displays: end of school year gifts for teachers

School will soon be out for summer and as buying ‘thank you’ presents for teachers increases in popularity, Nikki Allen finds out how to...
Energy drinks

Power up your sales with energy drinks

Nikki Allen speaks to Avtar Sidhu, owner of Simply Fresh in Kenilworth, to find out how retailers can make more from functional and energy...

Should other symbol groups follow Nisa’s smaller format plan?

According to the 2013 Local Shop Report, almost 60% of c‑stores are 1,000sq ft or smaller – and the number is growing 5% year on...
payment technology

Money Machines

From coffee machines to fake note detectors, ever-emerging new machines, technology and services provide a host of solutions for retailers to save money and...