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Christine Hope

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Christine runs Hopes of Longtown, an independent Village Store and Post Office on the edge of the Brecon Beacons in South Herefordshire. She believes communication and access to information is key to any business selling to the public. Follow her on twitter @HopesofLongtown
Christine Hope warm winter

Christine Hope explains how to give shoppers a warm feeling this winter

We wanted a warm end to the summer to prolong the tourist season, but sadly this hasn’t happened. That’s meant that the hot water...
Mag7

Christine Hope explains why spending a little bit of time on social media is...

Last week I was talking with a bed & breakfast owner who pays someone £15 an hour to do their social media. Firstly, I was...

Are you doing these five things to make and save money?

Christine Hope, one of our seven expert retailer columnists, tells us five ways you can make and save money. We look for little savings and...
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How Christine Hope reached 4,000 local shoppers for free

Christine Hope, one of our seven expert retailer columnists, explains how you can use social media to market your store to shoppers When I had...
three things to do online

Three things you need to do online this summer

Christine Hope, one of our seven expert retailer columnists, tells us why summer is a crucial time to get your business online So we are...
waste bins

The devil is in the detail – or is it in the profit?

Christine Hope, one of our seven expert retailer columnists, discusses the benefits of looking at the little details in your store So you have staff...
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Maternity leave: The joys and challenges of a changing role

Christine Hope, one of our seven expert retailer columnists, tells us about the joys of having time off from her business. Since July 7 I...
Hopes of Longtown is committed to the community

Showing commitment to our community this summer

Sometimes I wonder how our shop ever survives, as we don’t do much around big national events. In our store, Hopes of Longtown, we rarely...
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How can you find the hidden values of retail?

Christine Hope, one of our seven expert retailer columnists, asks how you can find the hidden values of retail. Your accountant vs. your community -...
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Make your voice heard

I know it’s Christmas but with a General Election looming in May 2015, have you worked out what you are going to campaign on? Could...