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Christine Hope

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Christine runs Hopes of Longtown, an independent Village Store and Post Office on the edge of the Brecon Beacons in South Herefordshire. She believes communication and access to information is key to any business selling to the public.follow her on twitter @HopeChatter
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Christine Hope, one of our seven expert retailer columnists, explains how you can use social media to market your store to shoppers When I had...
three things to do online

Christine Hope, one of our seven expert retailer columnists, tells us why summer is a crucial time to get your business online So we are...
waste bins

Christine Hope, one of our seven expert retailer columnists, discusses the benefits of looking at the little details in your store So you have staff...
Hope

Christine Hope, one of our seven expert retailer columnists, tells us about the joys of having time off from her business. Since July 7 I...
Hopes of Longtown is committed to the community

Sometimes I wonder how our shop ever survives, as we don’t do much around big national events. In our store, Hopes of Longtown, we rarely...
retail

Christine Hope, one of our seven expert retailer columnists, asks how you can find the hidden values of retail. Your accountant vs. your community -...
campaign

I know it’s Christmas but with a General Election looming in May 2015, have you worked out what you are going to campaign on? Could...
christine hope

Apparently I take an “odd view” of competition. First, our store is in the middle of nowhere – I like to call it the...
staff

Christine Hope looks at being cautious about having favourite members of staff and how to make everyone feel included. I love chatting to customers and...
chilled promotions

By Christine Hope: A retailer’s role is to sell, sell and sell, but there are so many variables to consider. There are recommended industry practises...